Corporate website ranks law firm on Google’s first positions
Bufete legal con 12 años en el mercado panameño y sitio web anticuado que no aparecía en búsquedas locales.
Google position (key terms)
Monthly web inquiries
Web → client conversion rate
The problem
Legacy 8-year-old website, not responsive, with no basic SEO structure and generic content that did not represent their practice areas. The firm received zero inquiries via web.
The solution
Full redesign with SEO-optimized architecture, dedicated pages per practice area, appointment system integration, technical blog with optimized articles and LocalBusiness schema markup.
The result
In 6 months the firm went from invisible to ranking in the top 3 positions for their key local terms. Web inquiries went from 0 to a monthly average of 18, with a 28% web-to-client conversion rate.
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